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Step 1 Research
- Study All Relevant Homes Currently Listed for Sale
- Study All Recently Sold Properties
- Determine Amenities Value
- Evaluate for Needed Upgrades
- Research Selling and Closing Fees
- Know Your Mortgage Payoff Amount
Step 2 Get It Ready
- Determine the Scope of Work Required to Get Your House Ready
- Declutter, Deep Clean and Landscape
- Change Out Old Fixtures
- Add Upgrades That Increase Value
- Professionally Stage Your Home to Outshine Your Competition
Step 3 Put It On the Market
- Create a Professional Walkthrough Video and Floor Plan Map
- Prepare High Quality Marketing Material and Make Available to Potential Buyers
- Use Professional HDR Quality Photos
- Get it Listed EVERYWHERE Online
- Track Your Online Marketing Progress
- Adjust Your Marketing Strategy if Activity is Low
Step 4 Get It Sold
- Research and Obtain Documents & Disclosures Necessary to Sell Your House
- Review, Negotiate, and Sign the Offer
- Open Escrow with Buyer’s Selected Title Company
- Resolve Inspection & Appraisal Issues
- Continually Follow Up on Buyer’s Lender
- Schedule a Closing Time and Close the Transaction
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